在线开放课程学习者学习意愿调查研究

Investigation and Research of College Learners’Learning Intention in MOOCs

在线开放课程教育教学的本真是使得线上学习者乐此不疲地学习并学以致用。学习者学习意愿是影响在线开放课程学习者学习行为的内在原因,是在线开放课程教学成效的深层体现。立足于学习者学习意愿因素,结合既有研究构建了在线开放课程学习意愿因素的Logit模型,采用RP/SP问卷调查收集高校在线开放课程学习者的实证数据,运用参数估计和曲线分析进一步深入探讨。研究发现,在线课程数量和单次在线学习时长是影响在线开放课程学习者学习意愿的最敏感因素,在线课程类型、课程互动频率、在线平台数量等因素在不同程度上影响学习者线上学习意愿,最后提出有利于提升学习者学习意愿的在线开放课程教学建议。

The nature of MOOC education and teaching is to keep online learners engaged and put what they have learned to use.Learners’willingness to learn is the internal reason that affects the learning behaviors of MOOC learners and is the deep reflection of the teaching effect of MOOC.Based on the factors of learners’learning intention,the Logit model for the MOOC learning intention factors was constructed in combination with existing studies.The empirical data of college learners of MOOC were collected through RP/SP questionnaire,and further discussed by using parameter estimation and curve analysis.Study found that the number of MOOCs and single online learning time is the most sensitive factors affecting MOOC learning intention,and such factors as the type of the MOOC,course interaction frequency and the number of online platform to different extent influence learners’online learning intention,and some suggestions are put forward to improve learners’willingness to learn MOOCs.