亲属隐喻:一种国家形象建构的话语策略

Kinship Metaphor:A Discourse Strategy of National Image Construction

在全球化时代国际竞争中,国家形象是国家利益的一部分,国家形象建构具有重要战略意义。作为一种话语策略,亲属隐喻巧用亲属关系,去塑造中国与其他国家、国内各民族间身份关系,有助于拉近中国与其他国家、国内各民族间心理距离,营造和谐友好高质量交际环境,建构积极正面国家形象。

In the international competition during era of globalization,national image is a part of national interests,and the construction of national image is of important strategic significance.As a discourse strategy,the kinship metaphor is skillfully used to shape the identity relationship between China and other countries,and between Chinese ethnic groups themselves,which is conducive to narrowing the psychological distance between China and other countries,as well as between Chinese ethnic groups themselves,in order to create a harmonious,friendly and high-quality communication environment,and building a positive national image.