期刊文献+

以凉山手绣快时尚时装品牌论民族地区高校电子商务人才培养

On the Cultivation of E-business Talents in Colleges and Universities in Ethnic Areas with Liangshan Hand Embroidery Fast Fashion Brand
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摘要 随着党中央领导全国各族人民攻坚脱贫步伐的加快,彝族手绣技艺产品成为凉山民族地区脱贫致富的经济支柱。为打造民族服装品牌文化,凉山手绣快时尚的时装品牌在民族地区政府的主导下,引进科学管理体系和信息网络技术,建立了凉山民族地区的电子商务平台,为品牌自身走向世界拓展了渠道,民族地区高等院校培养电子商务人才也成为助力凉山经济可持续发展的重要力量。 With the Party Central Committee leading the people of all ethnic groups in the country to fight against poverty,hand-embroidered handicraft products have become the economic pillar for Liangshan ethnic minority areas to shake off poverty and become rich,to create a national clothing brand culture,build a Liangshan hand-embroidered fashion brand,take the lead of the government in the ethnic areas,introduce scientific management system and information network technology,and establish an e-commerce platform in the ethnic areas of Liang-shan,for the hand-embroidered fast fashion fashion fashion brand to the world,colleges and universities in ethnic areas to train e-commerce talents is an important force for the sustainable development of Liangshan economy.
作者 许丽 XU Li(Xichang University Library,Sichuan Province,Xichang,Sichuan Province,61500 China)
出处 《科技资讯》 2021年第11期143-145,共3页 Science & Technology Information
关键词 彝族手绣 时尚 时装品牌 电子商务 人才培养 Yi people hand embroidery Fashion Fashion brands E-commerce Talent training
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