新时期医院网络宣传阵地管理实践探索

Practical research on the management of Internet propaganda positions in public hospitals in the new era

从现代医院管理实践出发,结合新时期医院宣传阵地建设要求,深入分析医院网络宣传阵地管理面临的挑战,明确医院网络宣传阵地管理应遵循的原则。提出从完善网络宣传阵地管理组织领导体系、实施分级管理,制定网络宣传阵地管理审批备案机制,优化网络宣传阵地信息发布流程,强化网络宣传阵地账号管理及监督考评等方面着手做好新时期医院网络宣传阵地管理的举措。

This paper starting from the practice of modern hospital management,combined with the requirements of hospital propaganda ideological position construction in the new era,analyzes the challenges faced by the management of hospital internet propaganda positions,clarifies the principles to be followed in the management of hospital internet propaganda positions,and proposes to improve the leading system of Internet propaganda position management,implement hierarchical management,establish the management and approval of Internet propaganda positions The paper discusses the ways of the management of the Internet propaganda positions in the new period in terms of the filing mechanism,optimizing the information release process of the Internet propaganda positions,strengthening the account management and supervision and evaluation of the Internet propaganda positions.