摘要
随着汽车工业与智能网联技术的快速发展,科技、智能、人性化已成为未来汽车人机交互的发展方向。为了提升车载软件的用户体验感,促进各大车厂进行产品差异化改进,文章基于车联网平台,使用可视化的方式将车载App及功能应用活跃度等用户数据进行展示分析,分析出用户画像以及产品功能点实用度的高低。提出的车载App及功能应用活跃度监测方法,一方面可以对App的功能优化提供数据支撑,另一方面也为各大车厂带来了数据资本。
With the rapid development of automobile industry and intelligent networking technology,technology,intelli-gence and humanization have become the development direction of automobile human-computer interaction in the future.In order to improve the user experience of the on-board software,to promote the product differentiation and improvement of the major car manufacturers.Based on the Internet of vehicles platform,the article uses the user data of vehicle App and functional application activity for display and analysis,and analyzes the level of user portrait and the practicality of product function points.Then the on-board App and functional application activity monitoring method can provide data support for the function optimization of App on the one hand,on the other hand,it can also bring data capital to the major factory.
作者
倪海艳
宋南
项媛媛
黄枭
姬存慧
NI Haiyan;SONG Nan;XIANG Yuanyuan;HUANG Xiao;JI Cunhui(Technical Center of Shaanxi Automobile Group Co.,Ltd.,Shaanxi Xi'an 710200)
出处
《汽车实用技术》
2021年第14期24-26,共3页
Automobile Applied Technology
关键词
智能网联
车载App
活跃度
监测方法
Intelligent network connection
In-vehicle App
Activity
Monitoring method