新文科建设背景下传媒艺术学建构的意义与价值

The Significance of Media Arts Study Under the Background of the Construction of New Liberal Arts

传媒艺术学以各类传媒艺术形式为研究对象。在狭义上,传媒艺术主要包括了自摄影术诞生之后逐渐出现的摄影艺术、电影艺术、广播电视艺术、数字新媒体艺术等艺术形式,传媒艺术的发展经历了机械复制、电子复制和数字复制三个时代。在广义上,传媒艺术体现了一种艺术融合,它既包括各类经现代传媒和传媒技术改造了的传统艺术形式,也包括了各类上述狭义传媒艺术形式的大融合。传媒艺术学建构的意义与价值主要体现在:(1)适应技术发展的需要:在单一与融合性之间寻找结合点;(2)适应艺术发展的需要:在精英与大众性之间寻找结合点;(3)适应学科发展的需要:在裂分与整合性之间寻找结合点;(4)适应学术发展的需要:在普遍与特殊性之间寻找结合点。传媒艺术学建设的开展和不断成熟,更是依托国家新文科建设的宏阔进程;其建设高度遵循并体现了新文科建设中对于服务国家战略、回归本土原创、鼓励学科融合、夯实基础理论的要求和目标。而注重服务国家战略,以及注重双主体建构、融合性发展、体系化建设,是传媒艺术学未来自觉支撑新文科建设进程、展示新文科建设成果的努力方向。

Media arts study considers all kinds of media arts forms as its research objects.In a narrow sense,media arts mainly include photography art,film art,radio and television art,as well as digital new media art.The development of media arts has experienced three stages:mechanical reproduction time,electronic reproduction time and digital reproduction time.In a broad sense,media arts embody a kind of artistic convergence which includes all kinds of traditional arts forms transformed by modern media and media technology,as well as a great fusion of various media arts forms mentioned above in a narrow sense.The significance and value of the construction of media arts study are mainly reflected in the following points.First,adapting to the needs of technological development:finding a joint between dispersion and integration;second,adapting to the needs of artistic development:finding a combination between the elite and the popular;third,finding a connection point between division and integration to meet the needs of disciplinary development;fourth,finding a connection point between universality and particularity to meet the needs of academic development.The development of media arts study is based on the grand process of the construction of the new liberal arts.Media arts study highly follows and reflects the new liberal arts construction requirements and goals in sticking to local theory originality,encouraging disciplinary integration,consolidating basic theories and serving the national strategy.