摘要
通信工程等技术推动了互联网广泛普及与深入发展,近年来,网络直播逐渐成为我国互联网行业发展的热门,如今已经成为我国文化经济的有力支柱。本文主要应用文献研究、实例分析、观察等方法,探讨网络直播平台的现状及发展前景,其中对现状的分析分为当前网络直播的内容、运行特点和存在的问题两大方面,然后基于这些现状来展望网络直播的发展前景,希望能为相关企业的发展提供有价值的参考,推动网络直播更健康、长远发展。
Technologies such as communication engineering have promoted the widespread popularization and in-depth development of the Internet.In recent years,webcasting has gradually become a hot topic in the development of China's Internet industry,and has now become a powerful pillar of China's economy.This article mainly applies literature research,case analysis,observation and other methods to discuss the status quo and development prospects of live broadcast platforms.First of all,the analysis of the current situation is divided into the current webcast content,operating characteristics and existing problems.Then,based on these status quo,we look forward to the development prospects of webcasting,hoping to provide a valuable reference for the development of related enterprises,and promote a more healthy and long-term development of webcasting.
作者
李雄
LI Xiong(School of Business,Hunan Vocational College of Science and Technology)
出处
《中国商论》
2021年第15期23-25,共3页
China Journal of Commerce
关键词
网络直播
网络监管
发展前景
发展现状
内容优化
live webcast
network supervision
development prospects
development status
content optimization