反垄断法下互联网平台“封禁”行为适法性分析

Analysis of the Illegality of Internet Platform“Blocking”Behaviors under the Anti-monopoly Law

我国互联网平台经济领域“封禁”行为由来已久,因相关行为具有频发性,可能影响广大消费者用户自决选择和使用平台的能力与空间,对“封禁”行为的违法性判断问题已经引起了实务界、学术界及广大互联网用户的高度关注。因不能排除部分平台闭环经营行为给寡头垄断市场带来颠覆性竞争的可能性,需谨慎以互联互通为理由,对一切具有“封禁”外形的行为加以事前管制的治理方案。从《反垄断法》的角度来看,对“封禁”行为的违法性判断仍应以个案分析为原则,以效果分析为依据。结合平台经济的竞争特征,可以考虑将消费者用户自决等非价格指标纳入消费者利益减损的衡量维度,适用规制剥削性滥用的法理,对显著降低用户自决能力行使空间的“封禁”行为进行合理规制。

The“blocking”behaviors that occur from time to time in the economic field of online platforms may affect the user’s self-determination.The issue of judging the illegality of“blocking”behaviors has aroused great concern among practitioners,academia,and the majority of internet users.Since the possibility of closed-loop operations of some platforms bringing subversive competition to the oligopoly market cannot be ruled out,it is necessary to be cautious to use interconnection as a reason to pre-regulate all behaviors with the appearance of“blocking”.From the perspective of the“Anti-monopoly Law”,the judgment of the illegality of“blocking”behaviors should still be based on the principle of case by case analysis and the effect analysis.Combining the competitive characteristics of the platform economy,it is possible to consider including non-price indicators such as the user’s self-determination into the measurement dimension of consumer benefit loss,apply the legal principle of regulating exploitative abuse,and reasonably regulate the“blocking”behaviors that significantly reduces the user’s ability to exercise self-determination.