绿色家居文化传播的途径与发展探讨

Discussion on the Ways and Development of Green Home Curture Communication

生态文明建设是中国特色社会主义事业总体布局之一。在坚持可持续发展的道路上,家居行业的发展同样应顺这一趋势,绿色家居文化应运而生。其目的是为了平衡自然与家居生活之间的关系,使人与自然达到高度和谐,营造更为健康舒适的生活环境。绿色家居文化在发展过程中,为人们提供了更为合理的设计思路与新的机会,对环保及健康的定义与设计进行下沉式思考,为家居市场提供了新的可能。分析绿色家居文化的内涵、传播意义可以对其发展所需的市场条件和技术要求等从传播途径上作出更深层次的探讨,并为绿色家居概念的实体化提供理论支持。

Ecological civilization construction is the overall layout of socialism with Chinese characteristics.On the road of sustainable development,the development of home furnishing industry should also conform to this trend,and green home furnishing culture came into being.Its purpose is to balance nature and home life,to achieve a high degree of harmony between man and nature,and to create a healthier and more comfortable living environment.At the same time,in the development process of green home culture,it provides people with more reasonable design ideas and new opportunities,and makes sinking thinking on the definition and design of environmental protection and health,which provides new possibilities for the home market.By analyzing the connotation and dissemination significance of green furniture culture,we can make a deeper discussion on the market conditions and technical requirements for its development,and provide theoretical guidance for the materialization of the concept of green home.