饲料企业借助电子商务发展的机遇与挑战

Opportunities and challenges for feed enterprises to develop with the help of e-commerce

随着电子信息技术的不断更新,各行各业开始加快电子商务模式发展的脚步。饲料企业作为我国传统经济中的重要组成部分,随着当前科技变革也应加快推进电子商务模式。文章通过对电子商务相关概念的阐释及电子商务模式发展的特征分析,从可持续发展角度分析了当前饲料企业电子商务模式发展具有的优势与发展机遇,也通过饲料企业自身产品技术含量低、自身核心竞争能力差等方面进行了研究,分析了电子商务模式下饲料企业发展所面临的挑战,最后针对饲料企业发展困境提出了进一步发展的建议。

With the continuous development of electronic information technology,all walks of life began to accelerate the pace of development of e-commerce model.As an important part of China’s traditional economy,feed enterprises should speed up the promotion of e-commerce mode with the current technological change.Through the interpretation of e-commerce related concepts and the analysis of the characteristics of e-commerce model development,this paper analyzes the advantages and development opportunities of current feed enterprises through the development of e-commerce model from the perspective of sustainable development,and analyzes the e-commerce model through the research on the shortcomings of feed enterprises such as low product technology content and poor core competitiveness Finally,suggestions for further development of feed enterprises are put forward.