视觉传达设计中的多感官表达探讨

Discussion on Multi-sensory Expression in Visual Communication Design

随着我国经济水平的不断发展,我国的科技水平也获得了较快的发展和进步,视觉传达设计的内容也更加生动和丰富。视觉传达艺术顾名思义就是以视觉享受为主,但是,人们在进行视觉享受的过程中,味觉、听觉等也会随着视觉感受而出现反应,因此,设计人员在进行视觉传达的设计中,也应综合到考虑多感官表达,将视觉传达设计与多感官表达进行有效的融合,从而,更好的传达出信息的内容[1]。本文将针对视觉传达设计中多感官表达的应用进行论述,希望本文的探讨,能够给相关的工作者们提供一些参考和帮助。

with the continuous development of China’s economic level,the level of science and technology in China has also achieved rapid development and progress,so the content of visual communication design is more vivid and rich.Visual communication art,as its name implies,is mainly visual enjoyment.However,in the process of visual enjoyment,taste,hearing and so on will react with visual feeling.Therefore,designers should consider the expression of multi sense officials in the design of visual communication,and integrate visual communication design with multi sensory expression effectively,so as to achieve the goal of integrating visual communication design with multi sensory expression,Better convey the content of information[1].This paper will discuss the application of multi sensory expression in visual communication design,hoping that the discussion of this paper can provide some reference and help to the relevant workers.