高质量视域下文旅融合实践的忧虑与思考

Worries and Thoughts on the Practice of Integration of Culture and Tourism from the Perspective of High Quality

本文以反向思维和忧患意识,通过众多实践案例对文旅融合进行了具体解析和深入思考,讨论文旅融合中如何实现更高质量发展的命题。文章认为,文旅融合的基础和灵魂是"文",如何实现"文"的创造性转化和创新性发展,是文旅融合的基础和本源问题;文旅融合的载体和平台是"旅",如何在"旅"的过程中以文塑旅,以旅彰文,是文旅融合的重点所在;文旅融合的关键和重点是"融",需要我们加深对"融"的认知,让包括图书馆在内的各类文化元素更深入地赋能旅游发展,发挥文化作为重要内容、重要支点、重要因素和重要力量源泉的作用。

Based on the reverse thinking and sense of hardship,this paper analyzes the integration of culture and tourism through many practical cases,and discusses how to achieve higher quality development in the integration of culture and tourism.The paper holds that the basis and soul of the integration of culture and tourism is"culture".How to realize the creative transformation and innovative development of"culture"is the basis and source of the integration of culture and tourism,The carrier and platform of the integration of culture and tourism is"tourism".The key point of the integration of culture and tourism is how to shape tourism with culture and promote culture with tourism in the process of"tourism",The key and focus of the integration of culture and tourism is"integration".We need to deepen our understanding of"integration",so that all kinds of cultural elements,including libraries,can further enable tourism development,and give play to the role of culture as an important content,important fulcrum,important factor and important source of strength.