信阳食品会展品牌创新性研究

Research on Brand Innovation of Xinyang Food Exhibition

现阶段,会展业蓬勃发展,食品会展发展的势头迅猛。信阳地处三省交界处,地理位置优越,近年来在政府主导下大力发展会展经济,鉴于其食品资源丰富独特,应着力发展食品会展,理清信阳食品资源,创新食品品牌,激发食品会展的发展动力。

At present,the exhibition industry is booming,and the food exhibition is developing rapidly.Xinyang is located at the junction of the three provinces with superior geographical position.In recent years,it has been vigorously developing the exhibition economy under the guidance of the government.In view of its rich and unique food resources,we should focus on the development of food exhibition,clarify the xinyang food resources,innovative food brands,motivate the development of the food exhibition.