大学生消费主义思想的产生及对策

Research on the Generation and Countermeasures of College Students'Consumerism

消费主义思潮对大学生价值观、消费观有着重大的影响和冲击,诱发了大学生各种失范行为的出现。大学生消费主义思想来源于经济发展的负面影响,来源于传播媒介的意识形态占领,更来源于大学生自身对于名利的片面追逐。消除消费主义思潮对大学生的影响,可以通过社会主义核心价值观的树立、重视传播媒体中意识形态的建设以及加强高校思想政治教育三个方面入手。

The trend of consumerism has great influence and impact on college students'values and consumption views,which induces various anomie behaviors of college students.College student consumerism ideology comes from the negative impact of economic development,from the media of ideological occupation,and from blind pursuit of fame and wealth.In order to eliminate the influence of consumerism trend for college students,the establishment of socialist core values,attaching great importance to the media in the construction of ideology,and strengthening ideological and political education in three aspects have been put forward.