摘要
随着电子商务经济与现代化技术手段的发展,农村电子商务经济的发展越来越快,尤其在完善农村产业的布局、推动农村农业供给侧结构性改革方面的作用愈加突出,为乡村振兴增添了强大内驱力。本文以乡村振兴为时代背景,对泰州市农村电子商务的难题以及原因予以明确,在此基础上,给出了有关泰州农村电子商务发展途径的对策建议,以促进乡村电子商务的持续发展。
As the e-commerce economy and modern technical means develops,the development of rural e-commerce economy is more faster than before,especially in improving the layout of rural industries,promoting the supply-side structural reform of rural agriculture,adding a strong internal driving force for rural revitalization.Based on the background of rural revitalization,this paper clarifies the problems and reasons of rural e-commerce in Taizhou,putting forward countermeasures and suggestions on the development of rural e-commerce on this basis,so as to promote the sustainable development of rural e-commerce.
作者
金瑶
凌飞扬
金银亮
Jin Yao;Ling Feiyang;Jin Yinliang(Nanjing Normal University Taizhou College,Taizhou,Jiangsu,225300)
出处
《市场周刊》
2021年第8期3-5,共3页
Market Weekly
基金
江苏省高等学校大学生创新创业训练计划项目“乡村振兴背景下泰州市农村电商发展路径研究”(项目编号:202013843019Y)
江苏高校哲学社会科学“江苏中小企业制度性交易成本研究”(项目编号:2018SJA2128)阶段性成果。
关键词
乡村振兴
农村电商
泰州市
rural vitalization
rural e-commerce
Taizhou city