基于受众意识的创作导向与审美追求——从《觉醒年代》看主旋律剧集创新叙事策略

Guiding Principles and Aesthetic Pursuit Based on Audience Consciousness

作为庆祝中国共产党100周年的献礼电视剧,《觉醒年代》在传统历史正剧的表达基础上创新叙事,通过《新青年》的办刊经历,展现共产主义革命的思想先声。该剧基于受众意识的创作导向及审美追求,使其自播出以来迅速"破圈",在全社会特别是青少年中引发热议,许多高考学子甚至通过该剧"押中"高考题目,而在6月初举行的第27届上海电视节白玉兰奖评选中,该剧一举囊括最佳导演、最佳编剧(原创)、最佳男主角三项大奖。《觉醒年代》为主旋律剧创作开拓了新路径、更新了话语体系,值得分析、研究、借鉴。

Awakening Age,the TV series dedicated to the 100 th anniversary of the founding of the CPC,is creative in the storytelling of historical dramas. By showing the process of launching the periodical of New Youth,it presents the trailblazing ideas in the communist revolution. The series became instantly popular because of its guiding principles and aesthetic pursuit based on audience awareness. They have been one of the hot topics among the public,especially the young people. Many college entrance examinees who watched the series even got it right when predicting the questions in the exam. The series won the Best Director,Original Screenwriter,and Best Actor in the 27 th Shanghai TV Festival Magnolia Awards in early June. In this sense,it is indeed a trailblazer which create a new discourse system for main-theme TV series.