基于数字阅读背景的高校图书馆阅读推广研究

Research on Reading Promotion of University Library Based on Digital Reading Background

数字阅读影响了人们阅读图书资源的选择,使高校图书馆在阅读推广的用户服务中,要重视这个背景下的用户特殊需求。通过传递信息、引导用户、落实服务、完成推广等一系列的内容,满足用户选择性获取资源、完成阅读操作、享受推广服务、提出服务建议的相关性需求,提升图书馆的图书质量和用户满意度,对用户的隐私安全负责。

Digital reading affects people’s choice of reading resources,so that university library should pay attention to the special needs of users in the service of reading promotion users.Through the transmission of information,guide users,implement services,complete the promotion of a series of content,to meet the user’s selective access to resources,complete the reading operation,enjoy the promotion service,put forward the relevant needs of service suggestions,improve the library’s book quality and user satisfaction,and be responsible for the privacy and safety of users.