走进西方政治公共关系:概念、历史与核心议题

Step into Western Political Public Relations:Concept,History and Core Issues

本文以政治公共关系的概念、历史和议题为研究视角,对2000-2020年西方学术期刊发表的265篇相关论文进行内容分析,聚焦政治公共关系史、政治公共关系话语分析、政府公共关系、政治竞选、政府与媒体关系、总统政治公共关系等核心议题,勾勒出西方政治公共关系的主要知识图谱,提供有关政治公共关系研究的全面理解。本文作为国内学界了解西方政治公共关系的窗口,期望推动更多学者走进政治公共关系研究领域,开展具有中国特色的本土化研究,以逐渐改变"西强我弱"的国际政治舆论格局。

Taking the concept,history and issues of political public relations as a research perspective,this paper analyzes the content of 265 related papers published in Western academic journals from 2000 to 2020.Focusing on political public relations history,political public relations discourse analysis,government public relations,political campaigns,government-media relations,president political public relations and other core issues,this paper outlines the main knowledge map of Western political public relations,and provides a comprehensive understanding of political public relations research.It is hoped that this article will serve as a window for domestic academic circles to understand Western political public relations,and will encourage more scholars to step into the field of political public relations research and carry out localized research with Chinese characteristics,so as to gradually change the pattern of international political public opinion of"the West is strong but the east is weak".