非遗传承视域下南京绒花的发展新形式研究

New Forms of Nanjing Velvet Flowers Viewed from the Perspective of Intangible Cultural Heritage Inheritance

[研究意义]南京绒花作为江苏省非物质文化遗产,被誉为"中国最美手工艺",深受人民喜爱,其近年来的保护形式和发展规模也越来越受到重视。[研究方法]文章运用实地考察、资料收集的方法,对近年来南京绒花的发展及推广形式进行一定的梳理和总结,分析其创新合作的方式,并为其未来发展提供一定的创新思路。[研究结果与结论]研究表明:南京绒花通过与服饰产品和现代设计的创新应用,为现代设计注入了新的活力与民族特色,激发出南京绒花的艺术特点和形式美感,丰富了南京绒花所蕴含的民族文化与民族情感。后续可采取设计比赛推广、数字化技术保护、新媒体传播、跨领域合作的方式为南京绒花传承与发展带来新的转变,为其他类型非物质文化遗产的保护与传承提供新的思考和办法。

As the intangible cultural heritage of Jiangsu Province,Nanjing velvet flower is known as the"most beautiful handi⁃craft in China"and is deeply loved by the people.In recent years,its form of protection and scale of development have also been paid more and more attention.This article uses the methods of field investigation and data collection to sort out and summarize the development and promotion of Nanjing velvet flower in recent years,analyze its innovative cooperation methods,and provide certain innovative ideas for its future development.Research shows:Nanjing velvet flower has injected new vitality and national characteristics into modern design through the innovative application of apparel products and modern design,inspired the artis⁃tic characteristics and formal beauty of Nanjing velvet flower,and enriched the national culture and emotion contained in Nan⁃jing velvet flower.In the future,it can be adopted to bring new changes to the inheritance and development of Nanjing velvet flower by design competition promotion,digital technology protection,new media communication,and cross-field cooperation.And it will provide new thinking and methods for the protection and inheritance of other types of intangible cultural heritage.