摘要
搭建以宠物为话题的移动社交平台。通过深度访谈获取需求,运用服务设计思维构建用户画像、旅程图、服务蓝图,对用户饲养宠物历程中的触点进行探查,归纳总结出宠物移动社交平台的功能点。通过满意度测试验证了基于宠物移动社交系统模型设计出的产品,提升了用户的情感体验,为相关宠物移动社交产品的设计提供参考。
To build a mobile social platform with pets as the topic.Obtaining demands through in-depth interviews,using service design thinking to build user portraits,journey maps,service blueprints,exploring the contact points in the process of pet keeping and summarizing the function points of pets mobile social platform.The product designed based on the pet mobile social system model is validated by the satisfaction testing,which improves the user's emotional experience and provides a reference for the design of relevant pet mobile social products.
作者
王盼盼
祝莹
王争光
WANG PANPAN;ZHU YING;WANG ZHENGGUANG
出处
《设计》
2021年第17期153-156,共4页
Design
基金
高等学校省级质量工程项目(2020jyxm1527)。
关键词
移动社交
服务设计思维
用户满意度测试
情感体验
社交产品
Mobile social
Service design thinking
Usability testing
Emotional experience
Social products
