新冠肺炎疫情后福建石狮纺织服装外贸企业转型探索

Exploration on the Transformation of Textile and Garment Foreign Trade Enterprises in Shishi,Fujian after COVID-19

我国对新冠肺炎疫情的管控具有显著成效,而受影响较大的中小外贸企业也在此阶段纷纷进行自救。以福建省石狮纺织服装外贸企业为例,分析了石狮纺织服装业在疫情下现状及制约因素,并从多渠道拓宽市场、企业创新优化和把握政策机遇等方面提出优化建议,为福建石狮纺织服装外贸企业以及其他类似的中小外贸企业提供借鉴。

At present, China has achieved remarkable results in the control of COVID-19, and small and mediumsized foreign trade enterprises which are greatly affected by the COVID-19 are also trying to help themselves at this stage. Taking Shishi, Fujian textile and apparel foreign trade companies, for example, the paper analyzes the current situation of Shishi textile garment industry transformation and disadvantages, and from multiple channels to broaden the market, enterprise innovation and optimization, and grasp the policy opportunity optimization suggestions in such aspects, as the Shishi textile and apparel foreign trade companies, and other similar small and medium-sized foreign trade enterprises to provide reference.