平民化私人定制旅游的相关分析和发展前景

Correlation Analysis and Development Prospect of Civilian Private Customized Tourism

随着旅游业的迅速发展以及电子商务旅游的冲击,传统的跟团旅游方式已经难以满足旅游者的需求。为了给旅游者提供更具深度的文化观光旅游体验和个性化、专属化的高品质服务,私人定制旅游应运而生。然而,私人定制旅游通常流行于各个国家的高收入群体,对于大众来说,其不具有普遍性。因此,平民化私人定制旅游的提出与推广势在必行。论文对私人定制旅游的现状进行了分析,介绍了平民化私人定制旅游的发展历程,并就其优劣势、存在的问题与发展前景进行了重点研究。

With the rapid development of tourism industry and the impact of e-commerce tourism,the traditional mode of package tour has been difficult to meet the needs of tourists.In order to provide tourists with more in-depth cultural tourism experience and personalized and customized high-quality services,private customized tourism is generated by adapting to the opportunity.However,private customized tourism is mostly popular among high-income groups in various countries,and it is not universal for the public.Therefore,the proposal and promotion of civilian private customized tourism is imperative.This paper analyzes the current situation of private customized tourism,introduces the development process of civilian private customized tourism,and conducts key research on its advantages and disadvantages,existing problems and development prospect.