社会责任视角下企业节水行为的促进机制探析

Promotion mechanism of corporate water-saving behavior from perspective of social responsibility

通过对企业节水行为内涵的分析与界定,识别企业节水行为的社会责任属性,并对企业社会责任的影响因素进行梳理。在此基础上,探讨了制度压力、经济利益和知识溢出对企业节水行为的影响。结果显示:制度压力可以通过合法性机制驱动企业节水,经济利益则通过利益补偿或成本惩罚促进企业节水,而知识溢出则通过提升成本效率鼓励企业节水。从完善企业节水制度体系、加强经济杠杆调节作用、建立企业节水知识交流机制3个方面,提出了完善企业节水行为促进机制的相关建议。

Through the analysis and definition of the connotation of corporate water-behavior,the social responsibility attribute of the corporate water-saving behavior is identified,and the influence factors for the corporate social responsibility are sorted.The influences of the institutional pressure,economic benefits and knowledge spillovers on the corporate water-saving behavior are discussed on this basis.The results show that the institutional pressure can drive enterprises to save water through the legitimacy mechanism,the economic benefits can promote enterprises to save water through the benefit compensation or cost punishment,and the knowledge spillover can encourage enterprises to save water by improving the cost efficiency.Finally,the relevant recommendations for improving the promotion mechanism of corporate water-saving behavior are proposed in the following three aspects:improving the corporate water-saving institutional system,strengthening the moderation function of economic leverage,and establishing the corporate water-saving knowledge exchange mechanism.