艺术节赋能乡村建设的实践价值与启示——以隆里国际新媒体艺术节为例

The Practical Value and Enlightenment of Art Festival Empowering Rural Construction——Take Longli International New Media Art Festival as an Example

站在全面脱贫的2021年,回顾过去,多种形式协同开展的乡村建设已经在脱贫攻坚中体现出其作用。重塑乡村文化价值,将文化资源转化为文化产业是振兴乡村的重点。以隆里国际新媒体艺术节为例,从多学科视角研究分析艺术节推动乡村建设的经验与范式,以期探索修复乡村文化观念、充分发挥文化资源、创建优势文化产业的参考路径。通过艺术节创立乡村文化品牌将会成为最直接、最有效的方式之一,也是新时代语境下振兴乡村的必要途径。

Standing in the era of comprehensive poverty alleviation in 2021, looking back on the past, various forms of coordinated rural construction have already demonstrated its role in poverty alleviation. Reshaping rural cultural values and transforming cultural resources into cultural industries are the focus of rural revitalization. Taking the Longli International New Media Arts Festival as an example, this article analyzes the experience and paradigm of the art festival in promoting rural construction from a multi-disciplinary perspective, in order to explore a reference path for restoring rural cultural concepts, giving full play to cultural resources, and creating superior cultural industries. Creating a rural cultural brand through the art festival will become one of the most direct and effective ways, and it is also a necessary way to rejuvenate the countryside in the context of the new era.