企业决策逻辑对企业绩效的影响研究

Research on the Influence of Enterprise Decision Logic on Enterprise Performance

按照环境动态性和企业发展阶段划分出4个决策情境,研究不同情境下决策逻辑如何影响企业绩效。研究表明:情境1中(低环境动态性,新创企业),效果逻辑、因果逻辑对企业绩效均具有积极影响,二者的影响差异不大,且二者的交互效应具有更强的积极影响;情境2中(低环境动态性,成熟企业),效果逻辑对企业绩效不具有积极影响,因果逻辑对企业绩效具有积极影响,且因果逻辑的影响比在新创企业中更强;情境3中(高环境动态性,新创企业),效果逻辑对企业绩效具有积极影响,因果逻辑对企业绩效具有消极影响;情境4中(高环境动态性,成熟企业),效果逻辑对企业绩效具有积极影响,因果逻辑对企业绩效不具有消极影响,且效果逻辑的影响在新创和成熟企业之间不具有明显差异。

In this paper,according to the environmental dynamics and the growth stage,four different decision-making situations are divided to study the influence of decision logic on enterprise performance.The research shows that in scenario 1(low environmental dynamics,start-ups),effectuation and causation all have a positive impact on enterprise performance,there is no significant difference between them,and the interaction effect of them has a stronger positive impact on enterprise performance.In scenario 2(low environmental dynamics,mature enterprises),effectuation has no positive impact on enterprise performance,while causation has a positive effect on enterprise performance,and the impact of causation is stronger than that of start-ups.In scenario 3(high environmental dynamics,start-ups),effectuation has a positive impact on enterprise performance,while causation has a negative impact on enterprise performance.In scenario 4(highly dynamic environment,mature enterprise),effectuation positively affects the enterprise performance,while causation has no negative impact on enterprise performance,and the effectuation has no significant difference between start-ups and mature enterprises.