基于呼叫中心CRM系统的客户联系信息更新

Refresh of Customer Contact Information Based on Call Center CRM System

在当前激烈的竞争环境中,如何利用现有的资源,提升工作效率和服务水平,江苏有线常州分公司呼叫中心在提升呼叫CRM系统功能基础上,优化工作流程,挖掘工作潜力,将活动效果反哺生产服务,提高了工作质量和服务质量,降本增效,为精准营销、精细化服务提供了有力的保障。

Given the current competitive environment,the call center of Jiangsu cable Changzhou Branch has carried on an exploration on using the existing resources to improve work efficiency and service level.The call center not only improves the function of CRM system,but also optimizes the work process and excavates the work potential.The results of these initiatives led to improvement in the quality of the work and the service,higher efficiency,and guarantees the strategy of niche marketing and refined services.