国际奢华酒店在中国大陆的时空分布与影响因素研究

The Spatial and Temporal Distribution Influencing Factors ofInternational Luxury Hotels in China's Mainland

我国酒店业市场对外开放以来,国际酒店集团在我国呈渐进式扩张,尤其是奢华酒店在高端市场上的扩张,推动着我国酒店业的发展.本文主要通过运用ArcGis软件、最邻近距离指数、基尼系数和洛仑兹曲线对各酒店的时空分布状态进行分析,发现各酒店在时间序列上呈现出由沿海经济商圈向内陆二三线城市地区逐步扩张,空间上集中于沿海珠三角、长三角、京津冀等政治经济文化中心,并且省际间差异大、分布不均衡的特征.通过Pearson相关性分析,奢华酒店布局与民用航空客运量、地区经济外向程度、各地区接待旅游过夜人次等方面显著正相关,与5A级景区数量相关性不显著.通过研究希望为之后的国际酒店选址布局以及中国品牌的高端酒店未来发展提供一定借鉴.

Since hotel industry market opening to the outside world,the intermational hotel gradual expansion in our country,especially the expansion of luxury hotels,promote the development of the hotel industry in our country.In this paper,AreGis solf-ware,the nearest distance index,G,N,coeicient and Lorentz curve were used to describe the temporal and spatial distribution ofeach hotel.It was found that the time series of each hotel showed the characteristics of gradual expansion from the coastal economicand commercial circle to the inland second and third-tier urban areas,spatial concentration in the coastal pearl river delta,Yangtzeriver delta,beijing-tianjin-hebei and other political,economic and cultural centers,large inter-provincial differences and unevendistribution.In addition,factors affecting the layout of luxury hotels in China are analyzed from the aspects of regional economic development level,passenger volume of civil aviation,major social events and tourism policies,number of 5A scenic spots and over-night tourist arrivals.I hope to provide some suggestions for the site selection and layout of international hotels inthe future,and alsoprovide some reference for the development of high-end hotels in China.