女大学生形体认知与连衣裙款式倾向性分析

Analysis of Female College Students’Body Cognition and Dress Style Tendency

文章以女大学生为研究对象,采用调查问卷的方式,对不同身材和形体特征交叉分析,研究形体特征与连衣裙款式选择的相关性,旨在帮助服装企业深入了解年轻女性形体特点及产品偏好,将这些偏好融入到当前的服装设计中,向消费者推荐合适的服饰产品。

This paper took female college students as the research object,using the method of questionnaire to make cross-analysis of different body sizes and shape characteristics were conducted to study the correlation between shape characteristics and dress style selection.This paper aimed to help clothing enterprises deeply understand young women’s physique characteristic and product preferences,integrate these preferences into the current clothing design,and recommend appropriate clothing products to consumers.