软控策略赋能消息计费项目的解决方案研究

Research on the Solution of Soft Credit Control Strategy for Message Billing Project

针对OCS用户上迁后给原OCS客户造成的大额欠费问题,本项目通过打造面向消息计费客户关爱统一服务管理平台来提升消息计费核心能力,在现有提醒短信基础上,丰富短信实时提醒内容,充分发挥消息计费及时的优势,通过软控策略来大幅压降用户的巨额欠费,从而提升用户服务感知。

In view of the large amount of arrears caused to the original OCS users after the OCS users move up,the project improves the core ability of message billing by creating a unified service management platform for message billing users.On the basis of the existing reminder SMS,the platform enriches the real-time reminder content of SMS,gives full play to the advantage of timely message billing,and greatly reduces the huge arrears of users through soft credit control strategy,so as to improve user service perception.