健康中国战略下“卫生健康”类儿童绘本设计研究

Research on the Design of "Hygiene and Health" Children’s Picture Books under the Healthy China Strategy

健康中国战略是指导新时代健康卫生工作的纲领。儿童是民族和国家的未来,引导儿童自觉养成卫生习惯是开展爱国卫生运动的重要内容。"卫生健康"类儿童绘本,应该有利于从小培养儿童的卫生习惯,有利于儿童对卫生健康知识的接受,有利于儿童身心的全面发展。市面上众多的儿童健康类绘本形式单一、缺乏特色,对儿童没有吸引力。卫生健康类儿童绘本设计,应该基于儿童的年龄特点,从传承传统文化角度对绘本内容进行创新,从应用现代技术的角度对阅读形式进行创新。

The Healthy China Strategy is the guiding principle of health work in the new era.Children are the future of a nation and a country.Guiding children to consciously develop health habits is an important part of the patriotic health campaign."Hygiene and Health" picture books for children should be conducive to cultivating children’s health habits from an early age,to children’s acceptance of health knowledge,and to children’s all-round physical and mental development.Many children’s health picture books on the market are single in form and lack of characteristics,which are not attractive to children.The design of picture books for health children should be based on the age characteristics of children,innovate the content of picture books from the perspective of inheriting traditional culture,and innovate the reading form from the perspective of applying modern technology.