摘要
亚马逊平台是全球跨境电商的最大平台之一,作为典型的B2C电商平台,它的产品销售量与销售额常年呈现爆发式增长态势,这也吸引大量商家加入到平台中开店销售。在商家利用亚马逊平台销售商品过程中,选品就成为了影响商家销量的最直接因素,所以该文探讨了商家如何利用亚马逊平台销售商品的正确选品方法,希望为当前平台上越来越多的新卖家选品提供有效方法,提高选品品质,助其在平台上始终保持健康良性发展。
Amazon platform is one of the largest cross-border e-commerce platforms in the world.As a typical B2C e-commerce platform,its product sales and sales volume show explosive growth throughout the year,which also attracts a large number of sellers to join the platform to open stores for sales.In the process of selling goods on the Amazon platform,selection has become the most direct factor affecting the sales volume of sellers.Therefore,this paper discusses the correct selection methods for sellers to use the Amazon platform to sell goods,hoping to provide effective methods for more and more new sellers on the current platform to select products and improve the selection quality,Help them maintain healthy and sound development on the platform.
作者
张小会
ZHANG Xiaohui(Shandong Foreign Trade Vocational College,Qingdao,Shandong Province,266100 China)
出处
《科技资讯》
2021年第22期168-170,共3页
Science & Technology Information
关键词
亚马逊平台
商品销售
商家
选品方法
搜索引擎
Amazon platform
Sales of goods
Sellers
Selection method
Search engines