摘要
较系统地介绍了龙井茶公用品牌注册后的使用管理情况,包括所做的主要工作及取得的成效,并从生产标准化、监管常态化、管理数字化3个方面展望今后龙井茶公用品牌使用管理的工作方向。
The use and management of the public brand Longjing tea after registration,including the main work done and the results achieved were systematically introduced in this paper.The future direction of the use and management of the public brand Longjing tea was also discussed from three aspects:production standardization,supervision norma lization,and management digitization.
作者
黄伟红
HUANG Weihong(Zhejiang Agricultural Technology Extension Center,Hangzhou 310020,China)
出处
《中国茶叶》
2021年第11期15-18,共4页
China Tea
关键词
龙井茶
公用品牌
使用管理
现状
展望
Longjing tea
public brand
use and management
present situation
future perspectives