桂林市入境免签政策对入境旅游影响研究

Research on the Impact of Guilin’s Entry Visa Exemption Policy on Entry Tourism

世界级旅游城市建设有赖于入境旅游的蓬勃发展,而入境免签政策对入境旅游的影响不言而喻。通过桂林市入境游客数量分析及客源国市场分析,建议精准营销客源市场、完善免签体系、优化航空建设及提升世界级服务品质,以期进一步推动桂林市入境旅游发展及世界级旅游城市构建工作。

World-class tourist cities depends on inbound tourism to flourish,and the impact of visa-free entry policy on inbound tourism is self-evident.Therefore,based on the analysis of the number of inbound tourists in Guilin and the analysis of the source country market,the author recommends precise marketing of the source market,perfecting the visa-free system,optimizing aviation construction and improving the quality of world-class services.Hope to further promote the development of inbound tourism in Guilin City and the construction of a world-class tourist city.