后共识时代群体传播对网络谣言的生成与治理研究

Research on the Generation and Governance of Network Rumors by Group Communication in the Post Consensus Era

随着后真相时代到来,真相似乎变得不再重要,渐渐被蕴含着成见、情绪、话语、态度的“共识”所取代,后真相也逐步转变为后共识。在后共识时代,群众不自觉地成为信息的解构者、传递者、组织者。而群体情绪的建构以及情感共振极大地影响了谣言的生成,因此,虽然信息的透明度与公开性非常重要,但在当今群体传播如此迅速且群体情绪如此敏感的时代,真相早已从真正的事实变为共识。要想妥善地应对谣言,我们需要意识后共识于谣言生成和治理的关键作用,重拾对非理性、非逻辑力量的重视,并从圈层内部与外部出发,基于身份共识和情绪共识提出相关解决措施。

With the advent of the post truth era,truth seems to become no longer important,and is gradually replaced by the“consensus”containing prejudice,emotion,discourse and attitude,and the post truth is gradually transformed into post consensus.In the post consensus era,the masses unconsciously become the deconstructionist,transmitter and organizer of information.The construction of group emotion and emotional resonance greatly affect the generation of rumors.Therefore,although the transparency and openness of information are very important,in today’s era when the group spread so rapidly and the group emotion is so sensitive,the truth of the times has long changed from real facts to consensus.In order to properly deal with rumors,people need to realize the key role of post consensus in rumor generation and governance,regain the attention to irrational and illogical forces,and put forward relevant solutions based on identity consensus and emotional consensus from the inside and outside of the circle.