我国文创产业文化资源资本化研究

On the Capitalization of Cultural Resources in China’s Cultural and Creative Industry

文章首先对文化资源资本化的相关概念进行了阐释,然后从文化资源的唯一性、无形性与依附性等特征入手,分析了文创产业文化资源资本化的路径,最后针对我国文创产业文化资源资本化现状提出了保护核心内容的知识产权、完善人才和金融政策、利用新科技加快业态融合的建议。

Firstly,this paper explains the related concepts of cultural resources capitalization,then analyzes the path of the capitalization of cultural and creative industry based on the characteristics of uniqueness,intangibility and dependence of cultural resources.Finally,it puts forward the suggestions for the protection of intellectual property rights of the core content,the improvement of talent and financial policies,and accelerating the integration of business forms by using new technology.