摘要
随着全媒体时代的到来,电视新闻播音主持迎来了新的挑战。主要表现在观念挑战、形式挑战、专业挑战3个方面。对此,该文提出4点对策,主要从更新全媒体时代电视新闻播音主持的传播理念、扩展全媒体时代电视新闻播音主持的传播形式、提升全媒体时代电视新闻播音主持的传播素养、打造全媒体时代电视新闻播音主持的传播品牌进行,以期促进全媒体时代电视新闻播音主持的高质量发展。
With the advent of the all media era,TV news broadcasting and hosting is facing new challenges.It is mainly reflected in three aspects:concept challenge,form challenge and professional challenge.In this regard,this article puts forward four countermeasures,mainly from updating the communication concept of TV news broadcasting and hosting in the all media era,expanding the communication form of TV news broadcasting and hosting in the all media era,improving the communication literacy of TV news broadcasting and hosting in the all media era,and creating the communication brand of TV news broadcasting and hosting in the all media era,in order to promote the high-quality development of TV news broadcasting and hosting in the all media era.
作者
韩亚群
HAN Yaqun(Handan Radio and Television Station,Handan,Hebei Province,056002 China)
出处
《科技资讯》
2021年第27期108-109,112,共3页
Science & Technology Information
