摘要
针对目前广告投放方式只有定点投放的现状,提出了基于STM32的可嵌入到移动车辆的广告屏幕控制系统。该设备以STM32和GPS定位模块作为核心部分,通过GPS卫星定位技术获得移动车辆的实时经纬度位置数据并发送给上位机,上位机得到位置数据后再依据商家提前设定的广告投放范围,在广告屏上播放预设的广告来实现移动式广告的精准投放,从而更好地进行广告推广,并实现广告屏幕移动共享。
Aiming at the current situation that there is only fixed-point advertising,an advertising screen control system embedded in mobile vehicles based on STM32 is proposed.The equipment takes STM32 and GPS positioning module as the core part,the real-time longitude and latitude position data of the mobile vehicle is obtained through GPS satellite positioning technology and sent to the upper computer,after the upper computer obtains the location data it will be based on the advertising range set by the merchant in advance,play preset advertisements on the advertising screen to realize the accurate delivery of mobile advertisements,so as to better promote advertising,and realize the mobile sharing of advertising screen.
作者
陈利伟
陈宗浩
黄泽钦
刘伯磊
CHEN Liwei;CHEN Zonghao;HUANG Zeqin;LIU Bolei(Guangdong Polytechnic Institute,Zhongshan Guangdong 518400)
出处
《软件》
2021年第10期19-21,共3页
Software
基金
2020年广东省科技创新战略专项资金(大学生科技创新培育)项目(pdjh2020b0961)。