新冠疫情初期好来宝社会功能体现研究

The Function of Holboo in the Early Stage of the Coronavirus Pandemic

在新冠疫情初期,互联网上流传的以防控疫情为主题的好来宝数量多达上百首,它们主题集中,形式丰富,将蒙古族民间说唱艺术形式——好来宝的社会功能体现得淋漓尽致。好来宝奇们用文艺表演宣传党和国家防控部署,引导人民群众正确抗疫,传授防疫防控知识,安抚民众情绪,为防控疫情工作做出了突出贡献。在此过程中,好来宝的“互联网+”传播模式发挥了极大的威力,令传播效率和接受效率提升到新的高度。

In the early stage of the coronavirus pandemic,hundreds of Holboo with the theme of epidemic prevention and control were circulating on the Internet.They are featured with centralized themes and rich forms,and fully reflected the social functions of Holboo,which is the traditional Mongolian folk art form.The Holboos help to publicize the party and the country's policies,guide the people to fight the epidemic correctly,promote the knowledge of pandemic prevention and control,stabilize people's moods,and thus made a contribution to the prevention and control of the pandemic.Holboo's"Internet+"communication model has played an important role during this process,and raised the efficiency of communication and acceptance to new level.