基于汽车产业发展新态势的校企合作模式探索——以河北科工大“天猫养车培训中心”为例

The Exploration of the School-enterprise Cooperation Model Based on the New Development Trend of the Automobile Industry--Taking"Tmall Training Center"of Hebei Vocational University of Technology and Engineering as an Example

随着互联网的高速发展,汽车行业也在不断的改革,文章对目前汽车后市场的行业背景、独立售后市场门店所面临的困难、汽车后市场的新态势进行了分析,并以河北科技工程职业技术大学与新康众的校企合作为例研究了汽车产业发展新态势下的校企合作模式。

With the rapid development of the Internet,the automotive industry is constantly reforming.This paper analyzes the industry background of automobile aftermarket,the difficulties faced by independent aftermarket stores,and the new situation of automobile aftermarket,and studies the school-enterprise cooperation mode under the new situation of automobile industry development by taking the school-enterprise cooperation between Hebei Vocational University of Technology and Engineering and Xin Kang Zhong as an example.