基于符号学的鱼文化创意产品设计研究

RESEARCH ON THE DESIGN OF BIONIC CULTURAL AND CREATIVE PRODUCTS BASED ON SEMIOTICS

以鱼坐椅的设计项目为例,探究文创产品设计的路径。对鱼文化的独特性和坐椅设计要求进行分析论证,把鱼的形态与坐椅的设计诉求结合起来,探索一种合理的产品外观来传达鱼文化的内涵。寻找到传统鱼文化与现代文创产品相结合的契合点,得出一种有效的鱼文化的文创产品设计方法。

Taking the fish chair design project as an example,this paper explores the path of cultural and creative product design.The uniqueness of fish culture and chair design requirements are analyzed and demonstrated.The fish shape and chair design requirements are combined to explore a reasonable product appearance to convey the connotation of fish culture.Find the combination of traditional fish culture and modern cultural and creative products,and get an effective fish culture cultural and creative product design method.