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鲁班工坊溯源,国际品牌创成,内涵要义构建,发展策略研究——再论坚持鲁班工坊核心要义,完善建设标准,拓展办学内涵 被引量:4

Research on Lu Ban Workshop's Origins,Brand Cultivation,Essence and Development Strategy——Restating the essence of Lu BanWorkshop,improving the standards of Workshop's construction and expanding the content of running school
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摘要 本文以国家职业教育改革试验区、示范区以及示范区升级版建设为主线,全面阐释了鲁班工坊国际品牌创成的建设基础,详尽介绍了鲁班工坊建设发展的阶段性特征;从鲁班工坊核心要义出发,详实解析了鲁班工坊品牌内涵;从项目建设发展布局角度,分析了亚欧非三大洲鲁班工坊发展策略,并结合典型项目建设,深度阐释了鲁班工坊建设原则以及推广应用价值。 This paper deals with the national experimental area of VTE reform,demonstration area and upgraded experimental area,elaborating the foundation upon which Lu Ban Workshop,an international brand is established and introducing the developing stages of it.Analyzing from Lu Ban Workshop's essence,this paper also probes its brand implication in detail.From perspective of project construction layout,the author continues to analyze its development strategy in Asia,Europe and Africa.Taking into typical construction projects,this paper attempts to further elaborate construction principles and values of Lu Ban Workshop.
作者 吕景泉 Lv Jingquan(Tianjin University of Technology and Education,Tianjin 300222)
出处 《天津职业院校联合学报》 2021年第9期3-9,共7页 Journal of Tianjin Vocational Institutes
关键词 鲁班工坊 国际品牌 内涵要义 品牌创成 工程实践创新项目 EPIP 发展策略 Lu Ban Workshop international brand essence brand cultivation practical and innovative construction projects EPIP development strategy
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