网上展销会开创农产品产销新局面的对策研究

Research on the Countermeasures of Creating a New Situation in the Production and Marketing of Agricultural Products on the Online Fair

农产品展销会当中蕴含着巨大商机,通过展销会能够促进农产品贸易发展。从我国经济水平发展现状来看,城市发展速度比较快,农村经济发展速度较慢,我国的农业地位逐渐处于弱势,但国家对于农产品贸易需求以及农业经济需求越来越多,农业发展稍显滞后,没有将农产品的优势与价值充分发挥出来。随着信息技术水平不断发展,在信息化时代,将互联网应用于农产品展销会当中,能够为农业会展发展赋予全新活力,尤其是从农产品贸易视角上看,我国农产品产销要想取得突破性的进展,就要充分应用互联网,通过网上展销会开创新局面,扩大农产品展销会的影响力,争取获得更大的贸易收益。

Agricultural products fair contains huge business opportunities, and the exhibition can promote the development of agricultural trade. From the perspective of the current development of China’s economy, urban development is relatively fast while rural economic development is slow, and China’s agriculture is gradually in a weak position, but the country’s demands for agricultural trade and agricultural economy are getting higher and higher.The development of agriculture lags behind, and the advantages and values of agricultural products are not fully displayed. With the continuous development of information technology, in the information age, the application of the Internet in agricultural products fairs can give a new vitality to the development of agricultural exhibition, especially from the perspective of agricultural products trade. In order to make a breakthrough in the production and marketing of agricultural products in China, it is necessary to fully apply the Internet, to open up a new pattern through online exhibitions, to expand the influence of agricultural products exhibitions, and to strive to obtain greater trade earnings.