摘要
如今的电力企业在为人们提供电力的同时,服务质量也在不断提升,为客户提供了更优质的服务。从各个行业的正常运行到人们的正常生活都离不开电力的支撑,如何做好电力的营销工作以及为客户提供优质的服务,在当前新形势下显得十分重要。做好电力企业的营销直接关系到企业的收入,要想企业长久发展必须提高营销水平,为客户提供优质的服务,提升客户的体验感,拉近客群关系,才能够使自己在激烈的社会竞争中立于不败之地。本文就当前新形势下如何做好电力企业电力营销及优质服务展开分析。
The current electric power enterprises provide people with electricity,while the service quality is constantly improving,providing customers with better services.From the normal operation of various industries to the normal life of people,the support of electricity is inseparable.How to do well power marketing and provide customers with high-quality services is very important in the current new situation.Good marketing of electric power enterprises is directly related to the income of the company.For the long-term development of the company,it is necessary to improve the marketing level,provide customers with high-quality services,enhance customer’s experience,and narrow the distance with customer groups,so that they can make themselves successful in a fierce society competition.This article analyzes how to do well power marketing and high-quality services of electric power enterprises in the current new situation.
作者
胥栋
Xu Dong(State Grid Shanghai Electric Power Company Pudong Power Supply Company,Shanghai 200120,China)
出处
《科学与信息化》
2021年第30期53-56,共4页
Technology and Information
关键词
新形势
电力企业
电力营销
优质服务
new situation
electric power enterprise
electric power marketing
high-quality service