中国共产党意识形态话语建设及其运行机制探析

The Construction and Operation Mechanism of Ideological Discourse of the CPC

中国共产党在百年奋斗历程中逐步构建起具有巩固党的领导、形塑意识形态、增强价值认同、促进国际对话功能的中国特色社会主义意识形态话语体系,其建设过程体现出政治性与文化性结合、自上而下与自下而上并行、理论性与实践性交互的逻辑特征。中国共产党的意识形态话语建设经历了话语建构、话语调适、话语创新三个阶段,形成了囊括生成、传播—反馈、评析—创新机制在内的话语运行系统。作为意识形态工作的重要一环,意识形态话语建设对于巩固马克思主义的指导地位、团结凝聚人民伟力、提升我国意识形态国际话语权具有重要意义。

The Communist Party of China has gradually built ideological discourse with Chinese characteristics with the functions of consolidating the party's leadership,shaping ideology,enhancing value identity and promoting international dialogue in the course of a century of struggle.Its construction process reflects the logical characteristics of the combination of political and cultural,top-down and bottom-up,and theoretical and practical interaction.The ideological discourse construction of the Communist Party of China has experienced three stages of discourse construction,discourse adjustment and discourse innovation,forming a discourse operation system including generation,communication-feedback and evaluation-innovation mechanisms.As an important part of ideological work,ideological discourse construction is of great significance to consolidate the guiding position of Marxism,unite and unite the great power of the people,and enhance the international discourse power of China's ideology.