新冠肺炎疫情下中国抗疫形象研究综述--基于CiteSpace的可视化分析

A Research Review on China National Image in Combating COVID-19 Epidemic:Visual Analysis Based on CiteSpace

中国抗疫形象作为国家形象的特殊表征,是世界人民认识中国的重要窗口。新冠肺炎疫情暴发以来,世界各地相继卷入舆情与疫情的危机中,科学高效的中国抗疫行动与互助共享的国际抗疫合作理念备受世界瞩目,中国抗疫形象也成为学界研究的热点之一。由CiteSpace量化分析结果可知:中国抗疫取得武汉保卫战、湖北保卫战决定性成果时,研究发文量明显上升,而疫情防控常态化后,月发文量整体呈现平稳下降趋势;研究者们与研究机构之间并未形成稳定的学术合作机制;国家形象与传播、中国形象与疫情、中国与世界的合作成为研究热点。在掌握研究基本情况后,对重要文献进行梳理、分析发现:当前研究存在同质化、视角不够开阔、研究方法单一、研究结论片面、主体合作较少等不足,应当进一步拓展研究视角、丰富研究内容、融合研究方法,从而谋求中国抗疫形象研究发展新路径。

China's anti-epidemic image,as a special representation of the national image,is an important window for the people of the world to understand China.Since the outbreak of novel coronavirus pneumonia,later named as COVID-19 by World Health Organization,the world has been involved in the crisis of public opinion and epidemic.The scientific and efficient anti-epidemic action taken in China and the concept of international anti-epidemic cooperation,mutual assistance and sharing proposed by China have attracted worldwide attention,and China national image of anti-epidemic has also become one of the hottest issues in academic research circles.In order to fully understand the overall research situation of China's anti-epidemic image,this research adopts both quantitative and qualitative methods,and reviews the important literature on the basis of mastering the fundamental status quo of the research.According to the quantitative analysis results of CiteSpace,when China had won a vital battle in defending Wuhan and Hubei Province against the novel coronavirus epidemic,the number of articles issued has increased significantly.As the COVID-19 epidemic prevention and control became gradually normalized,the monthly number of articles issued showed a generally steady downward trend.Having obtained a scenario of the research and analyzed the most important literature,we find that no stable academic cooperation mechanism has been established between researchers and research institutions;China national image and its international communication,China image and the epidemic situation,and cooperation between China and the rest of the world--all these have become hot research topics.Judging from the current literature,the relevant research displays such limitations as homogenization of research content,narrower perspective,unilateral research method,one-sided research conclusions,and inadequate cooperation between research subjects.We should therefore seek a newer path of research and development in widening the research perspective,enriching the research content and improving the methods.