摘要
将就业发展理念融入《市场营销学》课程教学体系,提升部分专业高校大学生就业能力。高校、高职院校方面,应以就业导向教育需求为切入点,做好深层次的教育分析,基于对教学结构、教育内容优化,为人才教育培养及就业教育等工作稳步推进提供多方面支持与帮助。
The concept of employment development will be integrated into the teaching system of "Marketing" to improve the employability of some professional college students. Colleges and higher vocational colleges should take the demand of employment oriented education as the breakthrough point, do a good job in deep education analysis, and provide various support and help for the steady progress of talent education and employment education based on the optimization of teaching structure and education content.
作者
吴红珍
WU Hong-zhen(Yanbian Vocational and Technical College,Yanji Jilin 133000,China)
出处
《湖北开放职业学院学报》
2021年第24期159-160,共2页
Journal of Hubei Open Vocational College
基金
吉林省职业技术教育学会科研课题“基于实训导向的高职市场营销专业《市场营销学》课程教学改革与实践研究--以延边职业技术学院为例”(项目编号:2018XHY083)。