摘要
传统的外贸方式下,买卖双方在线下交易的达成通常以商务英语函电的方式进行贸易磋商最终签订合同达成交易,整个过程耗时较长,但跨境电商中,买卖双方在线上交易,只要卖方熟悉平台交易规则,有给力的运营团队,掌握一定的策略,就能很快抓住很多商机,达成交易。文章主要分析了我国外贸企业利用阿里巴巴国际站的RFQ采购直达报价的策略、一些操作技巧,以及针对外贸企业在应用操作过程中常见问题,提出了一些有效的处理方法和技巧,为外贸企业提供了获取订单和商机的宝贵建议。
Under the traditional mode of foreign trade,the online transactions between buyers and sellers usually reach a deal through negotiations with business English correspondences,and finally the contract is concluded but,the whole process takes a long time.This paper mainly analyzes the strategies and some operations skills of our foreign trade enterprises using the RFQ of Alibaba to purchase direct quotations,and propose or promote some effective treatment methods and skills for the common problems in the applicating and operating processes of foreign trade enterprises,which provides valuable suggestions and recommendations for foreign trade enterprises to obtain orders and business opportunities.
作者
李德正
李荣耀
李雪华
LI Dezheng;LI Rongyao;LI Xuehua(Shiyuan College of Nanning Normal University,Nanning 530226,China;East China University of Political Science and Law,Shanghai 201600,China)
出处
《物流科技》
2022年第1期43-45,52,共4页
Logistics Sci-Tech
基金
2020年度广西高等教育本科教学改革工程重点项目“基于e-WTP视角下校企合作共育外贸跨境电商应用型人才的研究与实践”(2020JGZ175)。
关键词
阿里巴巴国际站
跨境电商
RFQ报价
策略
Alibaba international station
cross border e-commerce
RFQ quotation
strategy