中大型客车外观造型设计方向探索--以BusWorld客车展为例

Exploring the Design Direction of Exterior Styling of Medium and Large Passenger Cars--Take BusWorld as an example

目前,我国客车不仅能满足国内市场,还大量出口国外市场,并且能与国外客车品牌展开角逐。即便如此,我国客车的造型与国外客车相比还逊色许多。本研究以著名的BusWorld客车展为例,采用个案研究和对比分析的方法对国外品牌客车的造型特点进行系统化分析,以此来探索我国中大型客车的外观造型设计未来的发展方向,为今后国内中大型客车外观造型设计提供有力参考。

At present,China's passenger cars can not only meet the domestic market,but also export a large number of foreign markets,and can compete with foreign passenger car brands.Even so,the shape of our country's passenger cars is much inferior to that of foreign ones.This study takes the famous BusWorld bus show as an example,and uses the method of case study and comparative analysis to systematically analyze the styling characteristics of foreign brand buses,so as to explore the future development direction of the exterior styling design of medium and large buses in our country to provides a strong reference for the appearance design of domestic medium and large passenger cars.