摘要
文化创意产业是以创造力为核心的新兴产业,其发展规模和发展水平已成为一个国家和地区综合竞争力的重要标志。“广电湘军”“出版湘军”“移动互联网湘军”群体性崛起,显示出湖南文化创意产业发展在不断加速。同时,湖南文化创意产业也存在着产业结构不合理、科技研发投入比重较低以及企业融资渠道较单一等问题。结合湖南发展文创产业的自然与人文优势,提出加大科技与资金投入、加快主流媒体建设、拓宽企业融资渠道以及扩大对外影响力等建议,让更多“湖南特色文化品牌和现象”繁荣发展,推进湖南省文化强省建设。
Cultural creative industry is an emerging industry with creativity as the core,and its scale and level of development has become an important symbol of the comprehensive competitiveness of a country or region.“Radio and TV industry”,“publishing industry”and“mobile Internet industry”in Hunan have risen in groups,and the development of Hunan’s cultural creative industry has been accelerating.But at the same time,there are also problems such as the unreasonable structure of the cultural creative industry,the low proportion of scientific and technological R&D investment,and the single financing channel of cultural creative enterprises.On this basis,combined with the natural and humanistic advantages of Hunan’s development of cultural creative industry,effective suggestions,such as increasing technology and capital investment,accelerating the construction of mainstream media,broadening corporate financing channels and supporting mechanisms,and expanding external influence,are put forward to flourish and develop Hunan characteristic cultural brands and promote the construction of cultural industry of Hunan Province.
作者
杨毅
唐钰雯
YANG Yi;TANG Yuwen(School of Economics and Management, Guangxi University of Science and Technology, Liuzhou 545006, China;Guangxi Industrial High Quality Development Research Center, Liuzhou 545006, China)
出处
《湖南人文科技学院学报》
2021年第1期56-61,共6页
Journal of Hunan University of Humanities,Science and Technology
基金
国家自然科学基金项目“会计信息质量在信贷资源配置中的识别意愿、识别技术以及经济后果研究”(71462004)
广西高校人文社会科学重点研究基地基金资助项目“金融支持机制下文化创意产业融资研究”(桂教规范〔2015〕4号)。
关键词
湖南
文化创意产业
主流媒体
创新战略
Hunan Province
cultural creative industries
mainstream media
innovation strategy