文旅融合视域下陈家沟陈式太极拳旅游开发探析

Analysis on the Tourism Exploration of Chen-style Taichiquan in Chenjiagou under the Perspective of the Fusion of Culture and Tourism

文旅融合发展为河南省温县陈家沟陈式太极拳旅游开发提供了难得的新机遇,在此背景下,需要进一步树立旅游开发新理念,不断创新体制机制,充分利用陈家沟陈式太极拳这一宝贵资源,创新创意开发出更多更好的文化旅游精品,并提升宣传营销水平,把陈家沟打造成为陈式太极拳文化旅游圣地,以此推动河南省黄河流域旅游经济快速发展和陈式太极拳的传承弘扬。

The fusion of culture and tourism provides a precious opportunity for the tourism exploration of Chen-style Taichiquan in Chenjiagou Wenxian Henan province.Under this background,it is necessary to further establish new tourism development concepts,continuously innovate systems and mechanisms,and make full use of this valuable resources--Chen-style Taichiquan in Chenjiagou,explore more high-quality cultural and tourism products creatively,enhance the level of propaganda and promotion and build Chenjiagou into a cultural and tourist destination of Chen-style Taijiquan.Through all these ways,the economic and tourism development of the Yellow River basin of Henan province can be promoted and Chen-style Taichiquan can be inherited and carried forward.